AI Insights · Timothy · July 2025
Top 5 Lifestyle Apps on iOS in Bulgaria, Q2 2025
Explore the performance trends of top lifestyle apps like Pinterest and Tinder on iOS in Bulgaria during Q2 2025, with insights from Sensor Tower.
In the second quarter of 2025, several lifestyle apps on the iOS platform in Bulgaria showcased interesting trends in downloads, revenue, and active users. Here’s a closer look at the performance of the top five apps, powered by data from Sensor Tower.
Pinterest saw a varied trend in weekly downloads, starting at around 1.6K in early April and fluctuating slightly throughout the quarter, ending at approximately 1.3K in late June. Active users started at about 194K, dipped mid-quarter, and then rose again to finish at approximately 189K.
Glovo: Food Delivery, Takeaway experienced a gradual decline in weekly downloads, beginning with 1.9K downloads and decreasing to around 1.1K by the end of June. The app's active users peaked mid-quarter at 58.9K before declining to 46.5K.
Tinder Dating App: Date & Chat maintained a steady weekly revenue, peaking at $13.7K in mid-May. Downloads remained stable, hovering around 600-700 each week, while active users slightly decreased from 14.1K to 13.8K over the quarter.
Coca-Cola: Play & Win Prizes started the quarter with 268 downloads, peaking at 720 in early May, followed by a decline to 225 by the end of June. Active users followed a similar trend, starting at 1.1K and ending at around 1K.
Finally, ПромоКодове showed an interesting pattern in downloads, with a significant peak of approximately 984 in mid-May. Revenue was minimal, with only a brief appearance of $9 in late April.
For more detailed insights and data, visit Sensor Tower, where trends in app performance continue to shape the digital landscape.
