AI Insights · Timothy · July 2025
Top 5 iOS Lifestyle Apps in Australia Q2 2025
Explore the performance trends of the top 5 lifestyle apps on iOS in Australia during Q2 2025, focusing on downloads, revenue, and user engagement.
In the second quarter of 2025, the top lifestyle applications on iOS in Australia showcased varied performance trends. Here's a closer look at the weekly downloads, revenue, and active user metrics for these apps, based on data from Sensor Tower.
Pinterest experienced a consistent pattern in its weekly downloads, starting at approximately 12K and rising to nearly 13K by the end of June. The app maintained steady weekly active users, peaking at around 4.9M.
realestate.com.au - Property saw an increase in weekly revenue, reaching about $3.6K by the end of the quarter. Downloads fluctuated, ending at 10.3K, while active users showed a slight upward trend, closing at approximately 1.1M.
Hinge Dating App: Match & Meet reported a strong revenue stream, peaking at $361K mid-quarter. Downloads varied between 7.9K and 10.2K, and active users remained stable, ending the quarter at around 215K.
Fresha for customers had a gradual increase in downloads, reaching up to 9.7K by the end of June. Active users showed a positive trend, climbing from 50K to nearly 69K over the quarter.
Google Home witnessed a steady rise in downloads, peaking at 8.4K. Active users fluctuated, with numbers around 730K by the end of the period.
For more detailed insights into these trends, visit Sensor Tower.