Top 5 iOS Lifestyle Apps in Bulgaria: Q2 2025 Performance

In the second quarter of 2025, the lifestyle app market on iOS in Bulgaria showcased interesting trends, according to data from Sensor Tower.

Tinder Dating App: Date & Chat, published by Tinder LLC, experienced fluctuations in weekly revenue, peaking at around $14.2K at the start of April, and tapering to $11.6K by the end of June. Downloads hovered around 600-700 weekly, with a slight increase mid-June. Active users saw a rise from 14.1K to a high of 17.1K in late April, before gradually declining to 13.8K by the end of the quarter.

Bumble Dating App: Meet & Date by Bumble Holding Limited maintained a steady weekly revenue, ranging from $1.8K to $2.3K, with a modest peak in late June. Downloads consistently ranged between 180 to 240 per week. Active user numbers rose steadily from 3.5K to a peak of 5K in late May, before declining to 3.7K by quarter's end.

Badoo Dating: Meet New People, from Badoo Software Ltd, saw weekly revenue starting at $1.6K and peaking at $2K in early June. Downloads showed a slight increase, from 180 to 230 weekly. Active users grew from 1.9K to a high of 3.7K in late May, then decreased to 1.8K by the end of June.

Findmykids: GPS Phone Tracker by LETEM LTD showed a revenue increase from $1.2K to $1.8K by early June. Downloads ranged from 270 to 400 weekly, with an upward trend towards the quarter's end. Active users rose from 1.4K to 1.6K by the end of June, indicating steady user engagement.

Finally, TP-Link Tapo by TP-Link Systems Inc. experienced a revenue increase from $770 to $1.2K by the end of June. Weekly downloads remained stable between 290 to 360. Active users showed a slight increase from 5.6K to 6.8K by late April, before stabilizing around 5.8K.

These insights provide a glimpse into the dynamic performance of lifestyle apps in Bulgaria, with more detailed analysis available through Sensor Tower.