AI Insights · Timothy · July 2025
Top 5 Lifestyle Apps on iOS in Australia: Q2 2025
Explore the performance of the top lifestyle apps on iOS in Australia for Q2 2025, featuring trends in downloads, revenue, and active users.
In the second quarter of 2025, the Australian iOS market saw notable performances from leading lifestyle apps. Here's a breakdown of the top five, based on data from Sensor Tower.
Tinder Dating App: Date & Chat witnessed fluctuations in revenue, starting at $766K and ending at $660K by June. Downloads peaked at 6.7K mid-April, while active users saw an increase from 240K to 284K before settling at 265K.
Hinge Dating App: Match & Meet showed a steady growth in revenue, reaching $362K in mid-May. Downloads varied between 7.9K and 10.2K, while active users fluctuated, ending the quarter at 215K.
Bumble Dating App: Meet & Date reported a peak revenue of $258K in late April. Downloads decreased over the quarter, starting from 4.7K and ending at 3.6K. Active users dropped from 141K to 131K.
Feeld: Open-Minded Dating App experienced a revenue peak of $48K in mid-May, with downloads remaining steady around 1.5K. Active users began at 35K, dipping slightly mid-quarter, and recovering to 36K.
Raya saw an increase in revenue, ending June at $38K. Downloads varied from 512 to 851, while active users dropped from 1.2K to just under 1K.
These insights reflect the dynamic nature of the lifestyle app market in Australia, with more detailed analytics available on Sensor Tower.
