AI Insights · Timothy · July 2025
Top 5 iOS Insurance Apps in Central America: Q2 2025 Performance
Explore the performance trends of the top 5 insurance apps on iOS in Central America during Q2 2025, based on Sensor Tower data.
In the second quarter of 2025, the insurance app landscape on iOS in Central America showed diverse trends in downloads and active users, as revealed by Sensor Tower data.
Soy Cliente GNP saw its weekly downloads fluctuate, starting at around 3K in early April, dipping to 1.6K mid-month, and bouncing back to nearly 2.8K by the end of June. Active users experienced a peak of about 29K in early May, before gradually declining to approximately 21K by the end of the quarter.
QMóvil maintained a relatively steady download rate, beginning at 1.1K weekly downloads and peaking at about 1.4K in early June. Despite this, active user data was unavailable.
My AXA México experienced modest download numbers, starting at 726 and reaching a high of 955 in early June. Active users remained stable, fluctuating slightly around the 8K mark throughout the quarter.
BBVA SOS showed a significant spike in downloads, with numbers jumping from 372 at the start of April to a peak of 1.9K in early June. Active users mirrored this trend, peaking at over 17K in early June before dropping to around 9.5K by the end of the quarter.
Finally, SEGUROS BANORTE SA DE CV experienced a consistent download pattern, ranging from 457 to 693 weekly downloads, though active user data was not available.
These insights reflect the dynamic nature of the insurance app market in Central America and further details can be explored through Sensor Tower's comprehensive data reports.
