AI Insights · Timothy · July 2025
Top 5 Apparel Apps on iOS in South America: Q2 2025 Performance
Explore the performance of the top 5 apparel apps on iOS in South America during Q2 2025, with insights into downloads and active user trends.
In the second quarter of 2025, the top apparel apps on the iOS platform in South America showcased significant activity in terms of downloads and active users. According to data from Sensor Tower, these apps experienced varying trends across the board.
SHEIN - Shopping Online saw a substantial rise in weekly downloads, peaking at approximately 355K by the end of June. Weekly active users also increased, starting from 11.9M and reaching over 14.1M by the quarter’s end.
ZARA demonstrated a sharp increase in downloads, especially notable in mid-June with a spike to 163K. Active users mirrored this pattern, rising from 315K at the start to over 723K in late June.
Nike App: Roupas, Tênis e mais maintained consistent download numbers, with a notable increase to 46K in the last week of June. Active users fluctuated throughout the quarter, closing at nearly 399K.
Lojas Renner - Comprar Roupas experienced a steady increase in downloads, peaking at 46K in early June. Active users showed an upward trend, moving from 2.5M to about 2.7M by the end of the quarter.
adidas: Shop Shoes & Clothing observed a steady download rate, reaching 34K in early June. Active users saw a slight increase, ending the quarter at around 571K.
For more detailed insights on these trends, visit Sensor Tower's platform.
