AI Insights · Timothy · July 2025
Top 5 iOS Apparel Apps in Latin America: Q2 2025 Performance
Discover the performance trends of the top iOS apparel apps in Latin America during Q2 2025, including SHEIN, ZARA, adidas, Nike, and Lojas Renner.
In the second quarter of 2025, the top apparel applications on iOS in Latin America showed varied performance trends based on weekly downloads and active user data. Below, we delve into the detailed performance of these leading apps.
SHEIN - Shopping Online saw significant growth in weekly downloads, rising from approximately 254K at the start of April to a peak of about 438K by the end of June. This growth was mirrored in weekly active users, which increased from 17.5M to nearly 20M by the quarter's end.
ZARA experienced a notable spike in weekly downloads, reaching a high of 188K in late June, up from around 33K at the quarter's start. Active users for ZARA also climbed significantly, peaking at 944K before settling at approximately 670K.
adidas: Shop Shoes & Clothing maintained a steady increase in downloads, beginning at 40K and reaching about 51K by late June. Active users showed fluctuations but ended with a rise to over 1M.
Nike App: Roupas, Tênis e mais had a modest increase in downloads, starting at 34K and rising to 46K by the end of the quarter. Its active user base also saw growth, reaching nearly 399K.
Lojas Renner - Comprar Roupas exhibited a steady download growth, from 29K to about 36K. Weekly active users saw a slight increase, ending the quarter at approximately 2.7M.
These insights from Sensor Tower illustrate the dynamic trends in the Latin American market for apparel apps on iOS during Q2 2025. For more detailed insights, visit Sensor Tower's website.
