Top 5 Apparel Apps on iOS in Israel: Q2 2025 Performance

In the second quarter of 2025, the top apparel apps on iOS in Israel showed diverse performance trends. Here's a detailed overview based on data from Sensor Tower.

SHEIN - Shopping Online demonstrated a noticeable increase in weekly downloads, starting at approximately 6.2K at the beginning of April and peaking at 9.9K by mid-May. However, its weekly active users experienced a fluctuation, rising to around 779K in late May before dropping to 634K by the end of June.

ZARA maintained a relatively stable download rate, starting at 1.6K and significantly increasing to 6.5K by the end of June. The active user base also saw a substantial rise, beginning at 35K and reaching approximately 45.6K in the final week of June.

TERMINAL X had modest download numbers, with a slight decline from 1.6K to 1.3K over the quarter. Active users remained consistent, hovering around 7.8K to 8.4K throughout the period.

Next: Shop Fashion & Homeware saw a gradual decline in downloads from 1.5K at the start of April to 589 by the end of June. The app's active users followed a similar downward trend, decreasing from 48.8K to 24.4K.

Finally, Foot Locker IL exhibited an initial spike in downloads, rising sharply from 53 to 3.4K in early May, before stabilizing around 500-600 towards the end of the quarter.

For further insights into these trends, visit Sensor Tower, where more detailed analytics are available.