AI Insights · Timothy · June 2025
Top 5 Apparel Apps on iOS in Finland: Q2 2025 Performance
Explore the Q2 2025 performance of top apparel apps on iOS in Finland, with insights into downloads and active users.
In the second quarter of 2025, the top apparel applications in Finland on the iOS platform showcased varying trends in downloads and active users, as reported by Sensor Tower.
SHEIN - Shopping Online saw a steady flow of weekly downloads, peaking at around 2.5K in early May. The app maintained a strong weekly active user base, starting at 19.7K in early April and climbing to a peak of 41.5K in late May.
Lindex experienced a notable spike in downloads, reaching approximately 2.4K in late May. The app's weekly active users fluctuated around 9K to 10K throughout the quarter, showing a peak in late June.
Zalando – Online fashion maintained a consistent download rate, with numbers hovering between 1.1K and 1.4K weekly. Active users started at 65.6K in early April, showing a slight decline to around 60.5K by the end of June.
VERO MODA: Women's Fashion had a stable download trend, with numbers mostly staying around 800 per week. Active users increased steadily, peaking at 4.5K in mid-June.
H&M experienced a varied download pattern, with a noticeable increase to 950 in late April. Active users began at 23.3K and reached a high of 30.8K in May.
These trends highlight the dynamic landscape of apparel apps in Finland. For more detailed insights, visit Sensor Tower's platform.