AI Insights · Timothy · July 2025
Top 5 Apparel Apps on iOS in Central America: Q2 2025
Explore the performance trends of leading apparel apps on iOS in Central America during Q2 2025, with insights on downloads and active user metrics.
In the second quarter of 2025, the top apparel applications on the iOS platform in Central America showcased varied performance trends in terms of weekly downloads and active users. Here's a closer look at the leading apps based on data from Sensor Tower.
SHEIN - Shopping Online experienced a dynamic quarter with weekly downloads fluctuating, peaking at approximately 111K in early June. Active users showed a steady increase, reaching about 5.5M by the end of the quarter.
Nike: Shoes, Apparel, Stories saw a notable spike in downloads, reaching around 34K in late May. Despite this peak, active users saw a decline from 848K to 503K throughout the quarter.
adidas: Shop Shoes & Clothing had a significant rise in downloads, peaking at 35K in late May. The app's active user base also grew, reaching approximately 577K around the same period.
ZARA maintained a steady download rate with a peak of 23K in late June. Active users increased from 147K to 246K over the quarter, indicating growing engagement.
Finally, H&M observed an upward trend in downloads, peaking at 15K in late June. Its active user base also expanded, reaching about 279K by the end of the quarter.
These trends reflect the dynamic nature of the apparel app market in Central America. For more detailed insights, visit Sensor Tower.
