AI Insights · Timothy · July 2025
Top 5 iOS Apparel Apps in Belgium: Q2 2025 Performance
Explore the performance trends of the leading apparel apps on iOS in Belgium during Q2 2025, highlighting downloads and active users.
In the second quarter of 2025, leading apparel applications on the iOS platform in Belgium showcased diverse trends in downloads and active users. Data from Sensor Tower provides insights into the performance of these top apps.
SHEIN - Shopping Online saw weekly downloads fluctuate around 6K, peaking at 7.1K in mid-May. The app maintained a strong weekly active user base, starting at approximately 497K and ending at 553K.
Zalando – Online fashion experienced stable weekly downloads, ranging from 3.4K to 3.8K. Active users began the quarter at 383K, with a slight dip mid-quarter, and closed at 394K.
ZARA downloads showed steady growth, ending at 3.8K in the last week of June. Active users increased from 46K to nearly 59K over the quarter.
UNIQLO - LifeWear downloads increased gradually, reaching 2.6K by the end of June. The app's active users grew significantly from 3.2K to 13.5K.
H&M experienced varying weekly downloads, peaking at 3.4K in late June. Active users started at 118K, saw a decline mid-quarter, and then rose to 107K.
These insights are based on data from Sensor Tower, which offers more detailed analytics for those interested in further exploration.
