AI Insights · Timothy · June 2025
Top 5 iOS Apparel Apps in Kenya: Q2 2025 Performance
Explore the performance of Kenya's top 5 iOS apparel apps in Q2 2025, including download, revenue, and active user trends.
In the second quarter of 2025, the top 5 apparel apps on iOS in Kenya showed varied performance metrics across downloads, revenue, and active users, according to data from Sensor Tower.
Sneakers Drops: Release＋Raffle witnessed a steady decline in weekly revenue, starting at about $6 and dropping to $3 by the end of June. Downloads peaked at 9 in early April but fell to zero by mid-quarter. Active users started at 58, gradually declining to 49 by the end of the period.
Sole Retriever - Sneakers did not record any revenue, downloads, or active users throughout the quarter, indicating a stagnant performance.
NET-A-PORTER: Luxury Fashion showed minimal activity, with downloads reaching a high of 4 in early June. Active users saw a slight increase from 1 to 3 during the same period.
GUCCI experienced a modest increase in downloads, peaking at 6 in early June. However, active users decreased from 5 to 1 by mid-June, reflecting a downturn in engagement.
Abercrombie & Fitch recorded sporadic downloads, with a high of 5 in early April. Active users remained stable at around 4 throughout the quarter.
For more detailed insights into these trends, visit Sensor Tower's platform.
