AI Insights · Timothy · July 2025
Top 5 iOS Apparel Apps in Belarus: Q2 2025 Performance
Explore the performance trends of the top 5 apparel apps on iOS in Belarus during Q2 2025, featuring download and active user data.
In the second quarter of 2025, the top apparel applications on the iOS platform in Belarus showcased varied performance trends. This analysis, based on data from Sensor Tower, highlights key metrics such as downloads and active users for each app.
NET-A-PORTER: Luxury Fashion experienced a modest download rate throughout the quarter, with figures ranging from 1 to 4 downloads weekly. Active users hovered around the mid-teens, beginning at 17 and slightly decreasing to 14 by the end of June.
The GUCCI app saw fluctuating download numbers, initially peaking at 10 downloads per week, then stabilizing between 1 to 6 in the following weeks. Active users remained relatively stable, maintaining a count in the low twenties.
YOOX showed more variability in its download figures, peaking at 18 downloads in late April. Active users exhibited a slight decline from 65 to 53 over the quarter.
For Abercrombie & Fitch, both download and active user numbers were minimal, with only a few instances of single-digit figures recorded.
Lastly, Urban Outfitters experienced sporadic download activity, with a small peak of 6 downloads in early June. Active users remained steady, with a slight dip from 27 to 23 mid-quarter before returning to initial levels.
These insights provide a snapshot of the current trends in the apparel app market on iOS in Belarus. For more detailed analytics and insights, visit Sensor Tower.
