AI Insights · Timothy · July 2025
Top 5 Shopping Apps on Android in Bulgaria: Q2 2025
Explore the performance of the top 5 shopping apps on Android in Bulgaria during Q2 2025, with insights from Sensor Tower.
In the second quarter of 2025, the top shopping apps on Android in Bulgaria saw varied trends in downloads and active users, as reported by Sensor Tower.
Trendyol - Online Alışveriş experienced a notable increase in weekly downloads, starting at around 21K at the end of March and peaking at nearly 25K by the end of June. Active users also rose steadily from approximately 130K to 225K over the same period.
Temu: Shop Like a Billionaire showed consistent growth in downloads, starting at 18K and reaching 20K by the end of the quarter. The app maintained a strong user base, with active users fluctuating between 500K and 660K.
SHEIN-Shopping Online had a steady download performance, ranging from 13K to 18K weekly. The app's active users saw significant fluctuations, peaking at over 550K in mid-June before dropping to 416K by the end of the quarter.
Alibaba.com - B2B marketplace maintained a stable download trend, with numbers hovering around 8K to 9K. Active users varied, starting at 22K, peaking at 31K in early May, and settling at 29K by the quarter's end.
Lidl Plus witnessed a decline in downloads mid-quarter but rebounded to 8K by the end of June. The app's active users remained robust, with figures ranging from 620K to 720K throughout the quarter.
These insights offer a glimpse into the dynamic shopping app landscape in Bulgaria. For more detailed data and analysis, visit Sensor Tower's platform.
