AI Insights · Timothy · July 2025
Top Insurance Apps in South Africa on Android: Q2 2025
Explore the performance of the top insurance apps on Android in South Africa during Q2 2025, highlighting trends in downloads and active users.
In the second quarter of 2025, the top insurance applications on the Android platform in South Africa showcased varied performances in terms of downloads and active users, as observed through Sensor Tower data.
Clientèle saw a fluctuating trend in weekly downloads, starting at around 7.7K and peaking at 8.8K in early June, before settling at 8.3K by the end of the quarter. The number of weekly active users showed a consistent growth pattern, starting from 178.5K and reaching nearly 198K by the end of June.
Discovery had a moderate download trend, beginning the quarter with 3.8K downloads, dipping slightly, and then recovering to end at 3.6K. Its active users increased steadily from 219.8K to over 243K, highlighting a solid user engagement.
OUTsurance experienced a less volatile download trend, maintaining around 2K downloads weekly with a slight peak of 2.5K in late June. The active user base grew from 4.5K to 4.9K over the quarter.
Momentum showed a significant increase in downloads, particularly in the last week of June, jumping to 8K from a steady average of around 2K. Active users also rose considerably, from 12.7K to nearly 19.7K by the end of the quarter.
The Unlimited had a variable download performance, starting with 1.6K downloads and experiencing fluctuations to end at 1.4K. Unfortunately, active user data was not available for this app.
These insights provide a glimpse into the dynamic landscape of insurance apps in South Africa, with more detailed analytics available through Sensor Tower.
