AI Insights · Timothy · July 2025
Top 5 Apparel Apps on Android in Turkey: Q2 2025 Performance
Explore the performance trends of the top 5 apparel apps in Turkey on Android during Q2 2025, focusing on downloads and active users.
The second quarter of 2025 saw interesting trends in the performance of the top 5 apparel apps on Android in Turkey. According to data from Sensor Tower, these apps exhibited varying patterns in downloads and active users.
Trendyolmilla maintained a strong presence with weekly downloads peaking at around 82K in early May. Active users demonstrated a consistent rise, reaching over 3.2M by mid-June.
SHEIN-Shopping Online experienced a significant boost in downloads, particularly in the last week of June, with numbers skyrocketing to approximately 222K. Its active user base also showed substantial growth, culminating in 774K users by the end of the quarter.
DeFacto - Clothing & Shopping saw a steady increase in downloads, with a notable peak at 63K in mid-May. Active users fluctuated but remained strong, peaking at over 1.6M in early June.
FLO had a consistent download performance, with a noticeable surge in April reaching over 40K. Active users showed a varied trend, ending the quarter with approximately 1.67M users.
Zara experienced a steady increase in active users, peaking at over 900K in late June. Downloads also saw a significant rise during this period, reaching 47K in the same timeframe.
These insights provide a snapshot of the dynamic market for apparel apps in Turkey. For more detailed analytics, Sensor Tower offers comprehensive data and trends.