AI Insights · Timothy · July 2025
Top 5 Apparel Apps on Android in Paraguay: Q2 2025 Performance
Explore the performance trends of the top 5 apparel apps on Android in Paraguay during Q2 2025, highlighting download and user activity data.
In the second quarter of 2025, the performance of top apparel apps on the Android platform in Paraguay revealed varying trends in downloads and user engagement, as reported by Sensor Tower.
SHEIN-Shopping Online maintained a consistent download activity throughout the quarter. Weekly downloads fluctuated slightly, starting at around 3K and peaking at 3.4K by the end of April. A dip to 2.5K was observed in early May, with numbers stabilizing around 3K towards the end of June.
Zara showed gradual growth in downloads. Beginning the quarter with just over 70 downloads, the app saw a slight increase, reaching over 100 downloads by the last week of June.
FitTok, a newer entry in the market, displayed a notable rise in user interest. Starting with minimal downloads, the app quickly gained traction, jumping to 349 downloads in late June.
MANGO - Online fashion experienced a steady increase in downloads, beginning with 52 downloads and reaching 66 by the quarter's end, indicating growing user engagement.
BERSHKA: Fashion & trends also saw improved download numbers. Initially at 30 downloads, the app experienced a surge to 63 downloads by the end of June, reflecting a positive trend in user interest.
These insights from Sensor Tower highlight the dynamic nature of the apparel app market in Paraguay, with notable trends in downloads and user engagement across the top applications. For more detailed analytics and insights, visit Sensor Tower's platform.
