Top 5 Apparel Apps on Android in Oceania: Q2 2025 Overview

In the second quarter of 2025, the performance of the leading apparel applications on the Android platform in Oceania showed varied trends in weekly downloads and active user engagement. This analysis, based on data from Sensor Tower, provides insights into these apps’ performance metrics.

SHEIN-Shopping Online witnessed consistent weekly downloads, peaking at approximately 22.8K in late May. The app maintained a strong presence with active users, reaching around 1M in late June, despite some fluctuations throughout the quarter.

Halara experienced a gradual increase in weekly downloads, with numbers climbing from 2.1K in early April to over 4.2K by the end of June. Active user numbers also grew steadily, starting at 8.9K and peaking at nearly 13.8K.

UNIQLO AU saw a notable rise in downloads mid-quarter, reaching a high of 3.7K in mid-May. The app's active users increased significantly, hitting around 66K in mid-June before slightly declining towards the end of the quarter.

JD Sports maintained a steady download rate, averaging around 2.3K weekly. Active users showed an upward trend, with numbers rising from 3.7K in March to nearly 6.9K by the end of June.

Finally, adidas: Shop Shoes & Clothing experienced stable download figures, with a slight peak of 2.8K in mid-June. The app's active user base also grew, reaching over 18.5K by the quarter's end.

For more detailed insights and data, visit Sensor Tower's website.