AI Insights · Timothy · July 2025
Top 5 Apparel Apps in Mexico: Android Performance Q2 2025
Explore the performance trends of the top 5 apparel apps on Android in Mexico during Q2 2025, including downloads and active users.
The second quarter of 2025 saw interesting trends in the performance of top apparel apps on the Android platform in Mexico, according to data from Sensor Tower. Here's a closer look at the top five apps.
SHEIN-Shopping Online maintained a strong presence with weekly downloads averaging around 200K, peaking at 221K in late May. The app's active user base remained robust, starting at approximately 28.3M and reaching over 31M by the end of June.
Nike: Shoes, Apparel & Stories experienced fluctuations in weekly downloads, initially around 37K and peaking at 61K in late May. Active users saw a peak of around 2.1M in late May before declining to around 1.2M by the end of the quarter.
For adidas: Shop Shoes & Clothing, downloads showed a significant increase mid-quarter, with a high of 59K in late May. The app's active users also peaked at nearly 991K during the same period, suggesting a strong user engagement.
H&M saw a steady rise in downloads, reaching a high of 27K in mid-June. Its active user count increased steadily throughout the quarter, hitting a peak of 381K in early June.
Finally, Cuidado con el Perro showed consistent download numbers, peaking at 15.9K in mid-May. Active users increased notably, peaking at 133K in late May before stabilizing around 103K by the end of June.
These insights from Sensor Tower highlight the dynamic performance of apparel apps in Mexico's Android market during Q2 2025. For more detailed insights, visit Sensor Tower's platform.
