Top 5 Apparel Apps on Android in Kenya, Q2 2025

In the second quarter of 2025, the top apparel applications on the Android platform in Kenya showcased varied performance in terms of downloads and active user engagement, as reported by Sensor Tower.

SHEIN-Shopping Online displayed a significant increase in weekly downloads, starting with 377 in early April and peaking at 4.4K by the end of June. Active users also saw a positive trend, growing from 52.6K to 56.3K over the quarter.

Zara maintained a steady download rate, beginning at 136 and slightly rising to 173 by late June. Active user numbers followed a similar upward trajectory, starting at 3.2K and reaching 3.6K by the quarter's end.

Fashion Nova: Trendy Shopping experienced a consistent download pattern, with numbers ranging from 111 to 163. Active users fluctuated slightly, ending the quarter with 1.6K.

Ankara Styles Gown showed a modest download increase, peaking at 158 in mid-June. The app did not report active user data.

Couples Outfits Ankara Dresses saw a varied download pattern, starting at 103 and briefly peaking at 157 in mid-June.

These insights indicate that while some apps experienced growth in both downloads and active users, others remained stable. For more detailed analytics and insights, visit Sensor Tower.