AI Insights · Timothy · July 2025
Top 5 Apparel Apps on Android in France: Q2 2025
Explore the performance trends of the top 5 apparel apps in France on Android during Q2 2025, highlighting downloads and active user growth.
In the second quarter of 2025, the performance of the SHEIN-Shopping Online app in France showed a notable increase in weekly downloads, peaking at around 66K in early June. Active users also rose steadily, reaching approximately 5.5M by the end of the quarter.
The KIABI Mode, Bébé & Déco Maison app experienced fluctuations in downloads, with a significant peak of 21.8K in late June. Active users increased from 308K to 327K, demonstrating a consistent upward trend throughout the quarter.
H&M saw a diverse pattern in downloads, with a notable surge to 19.5K in mid-June. Despite some volatility, active users peaked at 337K towards the end of June.
The Zalando – online fashion store app showed a gradual rise in downloads, culminating at 11.3K by the end of June. Active users also grew, reaching approximately 1.26M at the quarter's close.
For Zara, downloads varied with a high of 10.9K in late June, while active users increased from 154K to 234K by the quarter's end.
These insights, sourced from Sensor Tower, highlight the dynamic landscape of apparel apps in France. For more detailed analytics and trends, visit Sensor Tower.