AI Insights · Timothy · July 2025
Top 5 Apparel Apps on Android in Germany: Q2 2025
Explore the performance trends of the top 5 apparel apps on Android in Germany during Q2 2025, featuring insights on downloads and active users.
In the second quarter of 2025, the top apparel applications on Android in Germany demonstrated varied performance trends, as reported by Sensor Tower.
SHEIN-Shopping Online saw consistent weekly downloads, peaking at around 61K towards the start of June. Active users also showed a positive trend, reaching approximately 4.4M by the end of the quarter.
Takko Friends experienced fluctuating download numbers, with a noticeable peak of approximately 52K at the end of April. Active users displayed a downward trend, starting at 660K and declining to about 414K by the end of June.
Halara consistently increased its weekly downloads, reaching a high of around 15.8K in mid-May. Active users followed a similar upward trajectory, concluding the quarter with around 48K.
Zalando – online fashion store maintained a steady download rate, ending June with approximately 12.6K weekly downloads. Active users remained relatively stable, with a slight increase towards the end of the quarter, reaching about 2.3M.
bonprix - fashion & style showed a stable pattern in downloads, consistently around the 10K mark by the end of June. However, active users saw a decline, starting from 1M in mid-June and dropping to approximately 840K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.
