Top Utilities Apps on Unified Platform in Kenya: Q1 2025

In the first quarter of 2025, the performance of top utilities applications in Kenya showcased interesting trends across various metrics. This data, sourced from Sensor Tower, provides insights into downloads, revenue, and active user statistics.

Cleanup: Phone Storage Cleaner by DEEP FLOW SOFTWARE SERVICES experienced a consistent increase in weekly revenue, peaking at around $1.4K towards the end of March. Downloads were higher at the beginning of the quarter with a peak of 1.6K in early February, but later saw a decline. Active users fluctuated throughout the quarter, reaching a high of 890 in early February before dropping and then rising again to 657 by the end of March.

Truecaller: Premium Caller ID from True Software Scandinavia AB had a robust performance with weekly revenue peaking at $3.1K in late February. Downloads varied, with a notable peak of 69.3K in early January. Active users consistently remained above 5.5M, reaching a high of 6.1M by the end of March.

NordVPN: VPN Fast & Secure, published by Nordvpn S.A., saw revenue fluctuate, peaking at around $1.5K in early March. Downloads peaked at nearly 3K in mid-January, while active users reached a high of 14.9K in early February before declining towards the end of the quarter.

VPN Lumos: Open & Connect USA by LUMOS, OOO showed stable revenue trends, with a peak of $669 in early January. Downloads increased significantly in March, reaching 2.9K. Active users grew steadily, ending the quarter at 14.1K.

ExpressVPN · Secure & Fast VPN, from Express VPN, exhibited a stable revenue pattern, peaking at $1K in early March. Downloads decreased over the quarter, from 10.2K in early January to 4.2K by the end of March. Active users saw a significant increase in March, peaking at 40.3K.

For more detailed insights and analysis, visit Sensor Tower's comprehensive platform.