Top 5 Utilities Apps Performance in Israel: Q1 2025

In the first quarter of 2025, the top utilities applications in Israel showcased varied performance trends in terms of downloads, revenue, and active users. Here's a breakdown of the top five apps based on data from Sensor Tower.

Cleaner Guru: Clean Up Storage from GM UniverseApps Limited saw a peak in weekly revenue at approximately $24.3K in mid-March. Its downloads started strong at 6.7K in early January but declined steadily, closing the quarter at about 2K. Active users also decreased from 7.6K to 5.2K over the period.

Truecaller: Premium Caller ID by True Software Scandinavia AB experienced a revenue increase, peaking at $21.6K in late February. Weekly downloads showed fluctuation, with a high of 10K mid-February and ending at around 6.3K. Active users remained robust, though slightly decreasing from 1.93M to 1.83M.

Cleanup: Phone Storage Cleaner reported a steady revenue increase, reaching $6.9K by the end of March. Downloads fluctuated, starting at 1.9K and ending at 2K. Active users increased from 22.3K to 24.1K throughout the quarter.

VPN Lumos: Open & Connect USA from LUMOS, OOO maintained relatively stable revenue, with minor fluctuations around $5K to $6K. Downloads began at 4.5K and decreased to 3.3K, while active users hovered around 42K.

NordVPN: VPN Fast & Secure by Nordvpn S.A. showed a peak in revenue at $10.3K in early March. Downloads remained stable, with a slight dip in mid-March, ending around 1.6K. Active users saw an increase from 9.1K to 13.3K by the quarter's end.

These insights from Sensor Tower highlight the dynamic nature of the utilities app market in Israel, where user engagement and monetization strategies play a crucial role in app performance.