Top 5 Shopping Apps Performance in Bulgaria Q1 2025

In the first quarter of 2025, the performance of the top shopping applications in Bulgaria showcased varied trends in downloads and active users. According to Sensor Tower data, these apps demonstrated significant engagement on both iOS and Android platforms.

Temu: Shop Like a Billionaire saw its weekly downloads start at around 40K, tapering off to about 22K by the end of March. Active users fluctuated, beginning at approximately 680K and closing the quarter with a rise to 737K.

Trendyol: Online Shopping experienced a notable increase in weekly downloads, starting from a modest 810 and peaking at nearly 39K. Active users also surged, starting at 28K and reaching about 191K by the end of the quarter.

SHEIN - Shopping Online maintained a steady download rate, averaging around 17K throughout the quarter. Active users showed some fluctuation, starting at 552K, dipping mid-quarter, and then recovering to approximately 551K.

Lidl Plus downloads remained relatively stable, hovering around 11K. The app's active users saw consistent engagement, starting at 744K and ending the quarter with an impressive 927K.

Alibaba.com had a mixed quarter, with downloads starting at 11K and dropping to 9K. Active users started the quarter at about 40K, falling to 27K by the end.

These insights highlight the dynamic landscape of shopping apps in Bulgaria, with each app showing unique trends in user engagement and download patterns. For more detailed insights, visit Sensor Tower.