AI Insights · Timothy · April 2025
Top Parenting Apps in Bulgaria: Q1 2025 Performance
Explore the Q1 2025 performance of the top parenting apps in Bulgaria, highlighting trends in downloads, revenue, and active users.
In the first quarter of 2025, several parenting apps showcased varied performance metrics in the Bulgarian market, as captured by Sensor Tower's unified platform data.
Findmykids: Kids GPS Tracker from LETEM LTD saw a gradual decline in weekly revenue, starting at approximately $4.1K and ending at $3.4K. The weekly downloads began at 2K and fluctuated slightly, concluding at around 2.2K. Active users remained relatively stable, starting at approximately 12.4K and finishing at 12.8K.
Kids360: Parental Control App experienced a decline in both weekly revenue and downloads, with the former peaking at $606 in early March and the latter starting at 1.3K, dropping to 745 by the end of the quarter. Active users followed a similar pattern, starting at 951 and ending at 591.
GPS Tracker: Location Tracking maintained a consistent performance in weekly revenue, fluctuating around $200. Downloads showed a peak of 402 in mid-January before stabilizing. Active users saw an increase from 1.9K to 2.2K mid-quarter, before slightly dropping to 1.9K.
FlashGet Kids:parental control from HONGKONG FLASHGET NETWORK TECHNOLOGY observed a peak in weekly downloads at the start of the quarter with 6.1K, which then tapered off to 379. Revenue showed a mid-quarter peak at $369, while active users decreased from 4.3K to 1.1K by the end of March.
Huckleberry: Baby & Child by Huckleberry Labs recorded a revenue peak of $796 in early February. Downloads started low at 84 and increased slightly to 102 by the end of the quarter. Active users saw minor fluctuations but remained around 600.
These insights highlight the dynamic nature of the parenting app market in Bulgaria. For more detailed data and insights, visit Sensor Tower.