AI Insights · Timothy · April 2025
Top 5 News Apps Performance in New Zealand: Q1 2025
Discover key trends in downloads, revenue, and active users for New Zealand's top news apps in the first quarter of 2025, based on Sensor Tower data.
In the first quarter of 2025, the performance of the top news applications on a unified platform in New Zealand showcased diverse trends in downloads, revenue, and active users. Here's a closer look at the top five apps:
Reddit displayed a varied performance throughout the quarter. Weekly downloads peaked at around 5.1K in early February, while active users fluctuated between 140K and 158K. Revenue saw modest fluctuations, reaching $130 at the end of January.
X from X Corp. experienced a notable peak in revenue mid-February, hitting approximately $7.5K. Downloads started strong at 3.4K in early January, tapering to about 2.3K by March. Active user numbers remained stable, hovering around 150K to 180K.
Substack saw consistent download growth, with a peak of 1.7K in late March. Active users started at 12K, with a slight increase to 13K by mid-March. Revenue remained low, with a peak of $51 at the end of February.
NZ Herald News generated significant weekly revenue, peaking at $29.7K in late February. Downloads were modest, averaging around 500 weekly. Active users steadily increased from 20K to over 25K by the quarter's end.
Finally, RNZ maintained a stable download range, peaking at 749 in early March. Active users remained consistent, starting at 17.5K and reaching 19K by early March.
This data, provided by Sensor Tower, offers valuable insights into the performance of these leading news apps in New Zealand. For more detailed analytics, visit Sensor Tower's platform.
