Top 5 Lifestyle Apps Performance in South America Q1 2025

In the first quarter of 2025, the top lifestyle applications on the unified platform in South America showed varied performance metrics. Leveraging data from Sensor Tower, we explore the trends in weekly downloads, revenue, and active users for these apps.

Pinterest experienced a fluctuating pattern in weekly downloads, starting at 652K and peaking at 781K by the end of January. Active users remained stable, with a slight increase to 42M in mid-February before tapering off to 41M by the end of March.

Amazon Alexa saw a gradual decline in downloads, beginning at 193K and decreasing to 129K by the end of March. Active users followed a similar trend, declining from 5.7M to 5M throughout the quarter.

Life360: Stay Connected & Safe showed a positive trajectory in both revenue and user engagement. Weekly revenue peaked at approximately $59.6K in late February, while downloads increased from 158K to a high of 238K in mid-March. Active users rose steadily to reach 8M.

Google Home maintained a consistent download rate with a notable spike to 190K in early March. Active users increased from 2.9M to 3.3M around the same period before leveling off.

Home AI - AI Interior Design demonstrated growth in weekly revenue, reaching $38.1K by the end of March. Downloads saw an upward trend, peaking at 166K in early March. Active users also increased, reaching a high of 208K before settling to 168K at the quarter's close.

These insights provide a snapshot of the dynamic landscape of lifestyle apps in South America. For more detailed analytics and trends, visit Sensor Tower.