AI Insights · Timothy · April 2025
Top 5 Lifestyle Apps Performance in Middle East Q1 2025
Explore the performance trends of the top 5 lifestyle apps on a unified platform in the Middle East during Q1 2025, with insights from Sensor Tower.
In the first quarter of 2025, the top lifestyle applications in the Middle East displayed varying trends in downloads, active users, and revenue. Here's a detailed look at their performance based on data from Sensor Tower.
Pinterest maintained a consistent download rate throughout the quarter, starting at around 114K downloads and gradually stabilizing to just over 100K by the end of March. The app saw a slight fluctuation in active users, peaking at approximately 7.6M in early January before settling at 7.2M by the end of the quarter.
SuperQi experienced a modest increase in downloads, with figures rising from 1.6K to over 2.5K mid-quarter, before closing at around 1.7K. Active user numbers showed a positive trend, climbing steadily from 4.8K to 8.7K.
WeMuslim: Athan, Qibla&Quran saw a significant spike in downloads in late February, reaching 183K, up from approximately 45K at the start of the quarter. Revenue experienced a notable increase, peaking at $436 in early March. Active users grew from 1.7M to a high of 2.2M before slightly dropping to 1.9M.
Quran, Athan, Prayer and Qibla had a steady download trajectory, with a peak of about 10.6K in mid-March. The active user base showed a moderate increase, ending the quarter at around 86K, up from 73K at the start.
AlMosaly: Athan, Qibla, Quran demonstrated strong download performance, especially in late February with a surge to 225K. Revenue also saw a climb, peaking at $11.9K in late February. The app's active user count grew significantly, reaching over 3.1M in early March.
For more insights and detailed analytics, visit Sensor Tower's platform.