AI Insights · Timothy · April 2025
Top 5 Lifestyle Apps in Kenya for Q1 2025 on Unified Platform
Explore the performance of the top lifestyle apps in Kenya during Q1 2025, highlighting download and user trends from Sensor Tower data.
In the first quarter of 2025, the top lifestyle applications in Kenya showcased varied performance metrics across downloads and active users, according to data from Sensor Tower.
My Airtel from Airtel Africa saw a notable increase in weekly downloads, peaking at around 54K in late February. Active user numbers also climbed, reaching over 1M by the end of March.
MySafaricom maintained a stable performance in downloads, with figures fluctuating between 24K and 31K. The app consistently engaged over 4M active users throughout the quarter.
For Pinterest, weekly downloads showed a gradual rise, ending the quarter with approximately 26K downloads. Active user numbers remained robust, closing at nearly 700K.
Glovo: Food & Grocery Delivery experienced a steady growth in downloads, culminating in 18K by the end of March. The app's active user base expanded significantly, reaching over 314K.
WeLive - Video Chat&Meet demonstrated an upward trend in revenue, peaking at $174 in mid-March. Downloads started strong at 9K but saw a decline, ending with 3K. Active users remained consistent, hovering around 16K.
For more detailed insights into these trends, visit Sensor Tower.
