Top 5 Lifestyle Apps in Italy Q1 2025: Unified Platform Analysis

In the first quarter of 2025, the top lifestyle applications in Italy delivered notable performances across both iOS and Android platforms. Here’s a closer look at the trends based on Sensor Tower data.

Pinterest started the year with a robust weekly download figure of around 56K, which saw a gradual decline, ending at approximately 42K by the close of March. Weekly active users fluctuated slightly but maintained a strong presence, starting at 5.2M and closing the quarter at around 5.2M again, showcasing stable user engagement.

Glovo: Food Delivery, Takeaway experienced a dip in downloads from about 49K at the beginning of January to roughly 39K by the end of March. However, active users displayed resilience, peaking at over 1.6M mid-quarter, before settling at about 1.5M.

IO showed a consistent decrease in weekly downloads, from approximately 68K to 46K. Despite this, active user numbers remained relatively high, with a notable peak of 4.6M in late February.

Amazon Alexa saw a significant drop in weekly downloads from around 48K to 22K. Active users also trended downward, beginning at over 2.1M and ending the quarter slightly under 1.8M.

Lastly, TP-Link Tapo maintained weekly downloads around the 15K mark, with a modest increase in weekly revenue, peaking at approximately $22.9K in late February. Active users remained stable, closing the quarter at roughly 777K.

For more detailed insights and data, visit Sensor Tower.