Top 5 Lifestyle Apps in Russia: Q1 2025 Performance Overview

In the first quarter of 2025, the top lifestyle apps in Russia showed varied performance across downloads, revenue, and active user metrics. This analysis, based on data from Sensor Tower, provides insights into the trends for each app.

PURE: Anonymous Dating App experienced a consistent increase in weekly revenue, peaking at around $84.7K by the end of March. Downloads fluctuated, starting at 12.9K and ending at 10.9K, with a notable decrease mid-quarter. Active users showed a declining trend from 177.6K to 138K.

TP-Link Tapo maintained stable weekly revenue, generally hovering around $7K, with a peak of $8.4K in late March. Downloads saw a slight decline from 6.5K to 4.1K, while active users remained strong, starting at 335K and ending at 371.6K.

Teamo – chat and dating app showed a consistent increase in downloads, reaching 15.5K in March. Revenue fluctuated, peaking at $4.1K in early March. Active users rose significantly from 65.8K to 98.6K by the quarter's end.

status - sim but social media saw a dramatic rise in downloads, peaking at 461K in early March. Revenue followed a similar upward trajectory, reaching $12K in March. Active users increased sharply to 558.6K before dropping to 63.6K at the end of the quarter.

Raya showed modest revenue, peaking at $2.2K in early March. Downloads remained low, fluctuating around 100 to 400, while active users slightly decreased from 362 to 280.

For more detailed insights into these trends, visit Sensor Tower's platform.