Top 5 Lifestyle Apps in Bulgaria: Q1 2025 Performance

In the first quarter of 2025, the top lifestyle applications in Bulgaria experienced diverse trends in downloads, revenue, and active user engagement.

Tinder Dating App: Date & Chat showed a steady performance with weekly revenue peaking at approximately $25.4K in late January. The app's downloads started strong at around 2K, and while they slightly dipped towards the end of the quarter, active users surged, reaching a high of 38K in late March.

Bumble Dating App: Meet & Date maintained a consistent revenue flow, closing the quarter at about $3.6K per week. Despite a drop in downloads from 1.1K to just over 300, active users showed resilience, rising to 8.3K by the end of March.

Badoo Dating: Meet New People experienced a gradual increase in revenue, peaking at $3.9K mid-March. Downloads saw a notable decline, ending at 456, while active users declined from 9.3K to 5.9K.

TP-Link Tapo saw a moderate revenue increase, topping $1.7K in late March. Download numbers were relatively stable, fluctuating around 1.2K, and active users peaked at 26.8K towards the end of February.

Findmykids: GPS Phone Tracker demonstrated a consistent revenue pattern, closing at approximately $3.4K weekly. Downloads remained strong, averaging around 2K, and active users were stable, peaking at 12.7K in the final week of March.

Data for this analysis was sourced from Sensor Tower, where more insights into app performance trends are available.