AI Insights · Timothy · April 2025
Top 5 Insurance Apps in Poland: Q1 2025 Performance Overview
Explore the performance trends of the top insurance apps in Poland during Q1 2025, with insights into downloads and active users.
In the first quarter of 2025, Poland's insurance app market showcased varying trends across the top five applications on a unified platform. This analysis, based on data from Sensor Tower, highlights the performance of these apps in terms of downloads and active users.
mojePZU mobile experienced a consistent pattern in weekly downloads, peaking at around 16.7K in early January and maintaining a steady pace throughout the quarter. The app also saw a robust number of weekly active users, starting at approximately 83.4K and climbing to over 92.2K by the end of March.
Warta4U showed a gradual increase in weekly downloads, with a notable rise to 3.5K by the end of March. This upward trend indicates growing interest and engagement over the quarter.
Balcia presented a different trajectory, starting with a moderate download rate that saw a decline towards the end of the quarter, dropping to 145 in the final week of March.
CUK Ubezpieczenia maintained a stable download trend, with minor fluctuations. The application recorded weekly downloads ranging from 600 to 800, indicating a consistent user base.
Lastly, MyAllianz MY showed a steady download rate throughout the quarter, with numbers hovering around the 400 to 500 mark, demonstrating a stable engagement level.
For more detailed insights and data, visit Sensor Tower.