Top 5 Apparel Apps in Latin America: Q1 2025 Performance

In the first quarter of 2025, the top 5 apparel applications on a unified platform in Latin America showcased significant performance metrics. Based on Sensor Tower's data, these apps demonstrated varying trends in downloads and active user engagement.

SHEIN - Shopping Online maintained a strong presence with weekly downloads starting at 1M and peaking at 1.3M in early January. Despite a mid-quarter dip, downloads stabilized around 1.1M by March. Meanwhile, active users consistently hovered around 95M, with a notable increase to 103M at the end of March.

adidas: Shop Shoes & Clothing experienced a steady download rate, averaging around 110K weekly. Active users showed a slight decline from 3.1M to 3.2M, indicating stable engagement throughout the quarter.

Lojas Renner - Comprar Roupas saw weekly downloads peak at 123K in early February before declining to 89K by the end of March. Active users fluctuated, starting at 7.8M, dipping mid-quarter, and rising again to 7.6M.

Nike App: Roupas, Tênis e mais exhibited a significant increase in downloads, peaking at 150K in March. Active users followed a similar trend, reaching 959K in mid-March, highlighting growing user interest.

C&A - Comprar roupas showed a varied download pattern, beginning at 85K and ending the quarter at 90K. Active users started at 3.9M, decreased in February, and rebounded to 3.4M by the end of March.

For more insights and detailed analytics on these applications, visit Sensor Tower.