AI Insights · Timothy · April 2025
Top 5 Apparel Apps in Ireland: Q1 2025 Performance
Explore the performance trends of top apparel apps in Ireland during Q1 2025, with insights from Sensor Tower's unified platform data.
This quarter, SHEIN - Shopping Online saw a consistent increase in weekly downloads, starting at around 6.6K and reaching 8.2K by the end of March. The app maintained a strong active user base, peaking at approximately 644K mid-quarter.
Zalando – Online fashion experienced a surge in downloads in early February, with numbers climbing from just under 2K to over 4.4K. Active users fluctuated throughout the quarter, ending at a high of 31.3K.
Next: Shop Fashion & Homeware had a steady download rate, with weekly figures ranging from 1.4K to 2.7K. Active users increased significantly towards the end of the quarter, reaching nearly 68K.
JD Sports saw a gradual rise in downloads, starting at around 1.2K and peaking at 2.5K. Active users rebounded from early quarter lows, ending March with over 13K.
ZARA maintained a stable download rate, with figures between 1.1K and 2K. Active user numbers showed a downward trend, finishing the quarter at approximately 45.5K.
For more detailed insights and data, visit Sensor Tower's platform.
