Top 5 iOS Shopping Apps in Belarus: Q1 2025 Performance

In the first quarter of 2025, the top shopping apps on the iOS platform in Belarus showed varied performance trends. According to Sensor Tower, these apps have demonstrated distinct patterns in downloads and active user metrics.

Озон: онлайн интернет-магазин saw a significant increase in weekly downloads, rising from approximately 3.6K at the start of January to a peak of around 6.8K in mid-March. The app's weekly active users also rose from 396K to an impressive 477K, indicating a growing user base throughout the quarter.

Gold Apple: beauty store maintained steady weekly downloads, with a notable spike to over 7.2K in early February. Active users fluctuated, starting at 170K and reaching a high of 198K before settling at around 175K by the end of March.

WILDBERRIES experienced a decline in weekly downloads from 4.8K to about 2.8K. However, its weekly active users remained stable, hovering around the 1.2M mark, showcasing a dedicated customer base despite the drop in downloads.

Мой Грошык showed a remarkable surge in weekly downloads, reaching a peak of nearly 6.8K in late January. Active users grew consistently from just over 400 to 18.4K, reflecting increased engagement with the app.

Finally, 21vek.by experienced a gradual increase in downloads, peaking at 3.8K in mid-February. This app did not report active user data, but the download trends suggest a steady interest.

For more detailed insights and data, visit Sensor Tower's platform to explore these apps' performance further.