AI Insights · Timothy · April 2025
Top 5 Lifestyle Apps on iOS in Israel: Q1 2025
Explore the performance trends of the top lifestyle apps on iOS in Israel during the first quarter of 2025, based on Sensor Tower data.
In the first quarter of 2025, the top lifestyle apps on iOS in Israel showed varied performance trends, according to Sensor Tower data.
Pinterest experienced a slight decline in weekly downloads, starting from around 6.5K at the beginning of the quarter and dropping to approximately 4.3K by the end. However, weekly active users remained relatively stable, fluctuating around 600K, with a peak of 686K in early February.
The app סופר-פארם: מבצעים וקופונים saw a decrease in weekly downloads, from 3.2K in early January to about 2K by March end. Active users showed a similar declining trend, starting at 45.6K and ending at 32.8K.
Mylo AI - Dating & Love had an impressive surge in weekly revenue, peaking at $3.6K in mid-February. Downloads also spiked to 5.9K during the same period, while weekly active users increased from 8.6K to 14.4K.
For OkCupid Dating: Date Singles, the app maintained a robust weekly revenue, peaking at $36.1K in early March. Downloads saw a gradual decline from 2K to 1.4K, while active users increased slightly to 60.4K mid-March before tapering off.
Newcomer Apple Invites started strong with 10.3K downloads in its launch week. However, downloads decreased over the subsequent weeks, settling at 921 by the end of March. Active users dropped from 8.3K to around 4.7K.
These insights illustrate the dynamic landscape of lifestyle apps in Israel. For more detailed analytics, visit Sensor Tower.