AI Insights · Timothy · April 2025
Top 5 Insurance Apps on iOS in New Zealand: Q1 2025 Performance
Explore the performance of the top insurance apps on iOS in New Zealand during Q1 2025, highlighting trends in downloads and active users.
In the first quarter of 2025, the top insurance apps on iOS in New Zealand showed varied performance in terms of downloads and active users. Here's a closer look at the trends for each app, based on data from Sensor Tower.
My Southern Cross saw a gradual increase in weekly downloads, starting at approximately 466 downloads and peaking at 866 by mid-March. The number of weekly active users remained stable, fluctuating around 8K throughout the quarter.
AMI experienced a steady download rate, beginning the quarter with 338 downloads and reaching up to 471 in late February.
State maintained a consistent download pattern, with numbers ranging from 273 at the start of the quarter to 335 by the end of March.
my nib NZ started with 46 downloads, increasing to a peak of 128 in mid-January, followed by a gradual decline to 72 by the end of March.
Finally, Cover-More began with 66 downloads, showing fluctuations throughout the quarter, and ending with 74 downloads.
For more insights and detailed data, visit Sensor Tower.