AI Insights · Timothy · April 2025
Top 5 Books Apps Performance on iOS in Oceania Q1 2025
Explore the performance trends of the top 5 book apps on iOS in Oceania during Q1 2025, covering key metrics like downloads and active users.
In the first quarter of 2025, the top five book applications on the iOS platform in Oceania demonstrated varied performance trends. Here's a detailed look into their weekly downloads and active user statistics, as reported by Sensor Tower.
Audible: Audiobooks & Podcasts saw a robust upward trend in weekly revenue, peaking at around $304K in mid-February. Weekly downloads began at 9K and gradually declined to approximately 6.3K by the end of March. Active users showed fluctuations, starting at 786K and ending at around 735K.
Amazon Kindle maintained a steady download rate, starting at 11.4K and declining to about 5.3K. Active users experienced a decrease from 282K in early January to 219K by the end of March.
Libby, the library app displayed consistent download numbers, starting at 5.8K and tapering to 4.5K. Active users showed a slight decline from 162K to 158K over the quarter.
Goodreads: Book Reviews downloads began at 13.4K and decreased to 2.3K by the end of the quarter. Active users dropped from 208K to approximately 140K.
Finally, BorrowBox experienced a steady decline in downloads from 3.8K to about 2.5K. However, active users increased from 84K to 100K, showing a positive engagement trend.
These insights provide a snapshot of the dynamic landscape for book apps in Oceania, with more detailed analytics available through Sensor Tower. The data highlights the shifting trends in user engagement and app popularity across the region.
