AI Insights · Timothy · April 2025
Top 5 iOS Apparel Apps in Tunisia: Q1 2025 Performance
Explore the performance trends of the top 5 apparel apps on iOS in Tunisia during Q1 2025, including download and active user metrics.
In the first quarter of 2025, the performance of top apparel applications on iOS in Tunisia showcased varied trends in downloads and active user engagement. Here’s a closer look at the top five apps.
SHEIN - Shopping Online saw its weekly downloads fluctuate throughout the quarter, starting with 1.8K downloads and peaking at 3.5K by the end of March. Active users showed a remarkable upward trend, increasing from 38.3K to 56.8K, indicating growing engagement among users.
ZARA experienced stable download numbers, with a slight increase towards the end of the quarter, reaching 453 downloads. Active users rose significantly from 6.2K to 9.6K, suggesting a rising interest in the app.
BERSHKA maintained a consistent download rate, with numbers ranging from 254 to 563. Weekly active users increased notably, beginning at 6.1K and ending at 7.3K, reflecting steady user retention.
PULL&BEAR demonstrated a modest download activity, peaking at 496 downloads in late March. Active users showed a slight decline initially but rebounded to 9.9K by the quarter's end.
Finally, Stradivarius - Clothing Store had relatively low download numbers, with a peak at 313 downloads. Active user trends were positive, increasing from 3.9K to 5.5K, indicating a growing user base.
These insights, derived from Sensor Tower data, highlight the dynamic engagement trends of these leading apparel apps in Tunisia. For more detailed analytics and insights, visit Sensor Tower.