AI Insights · Timothy · April 2025
Top 5 iOS Apparel Apps in South America: Q1 2025 Performance
Explore the performance trends of the top 5 apparel apps on iOS in South America during Q1 2025, highlighting downloads and active users.
In the first quarter of 2025, the top iOS apparel apps in South America showcased varying performance trends in terms of downloads and active users. The data, sourced from Sensor Tower, provides insights into the app market dynamics.
SHEIN - Shopping Online saw a consistent increase in weekly downloads, peaking at approximately 200K in early March. Active users also showed an upward trend, starting at 10.7M and reaching 11.9M by the end of March.
Lojas Renner - Comprar Roupas experienced relatively stable download numbers, with a slight dip mid-quarter but recovering to around 28.9K weekly by the end of March. Active users fluctuated, starting at 2.6M, dipping slightly, and then rising back to 2.5M.
The Nike App: Roupas, Tênis e mais recorded a significant increase in downloads, with numbers rising from 23K to over 41K in mid-March. Active users also rose, starting at 211K and peaking at 324K.
adidas: Shop Shoes & Clothing maintained a steady download rate, with numbers oscillating around 28K. Active users began at 485K, peaking at 571K in mid-March before settling at 524K.
Riachuelo - Roupas e compras had a stable download pattern, starting at 22K and ending at 22.7K. Active users demonstrated growth, beginning at 1.1M and reaching 1.3M by the end of the quarter.
For more detailed insights and analysis, visit Sensor Tower's platform.
