AI Insights · Timothy · April 2025
Top 5 Dating Apps on Android in Kenya: Q1 2025 Performance
Explore the performance of the top 5 dating apps on Android in Kenya during Q1 2025, highlighting trends in downloads, revenue, and active users.
The first quarter of 2025 saw notable trends among the leading dating applications on Android in Kenya. Here's a look at how these apps performed in terms of downloads, revenue, and active users.
SOYO: Meet & Chat Party experienced a dynamic quarter. Weekly revenue began at $1.5K, peaking at $2.2K in early February, before gradually tapering to $1.3K by the end of March. Downloads fluctuated, starting at over 20K, dipping mid-quarter, and finishing strong with approximately 16K. Active users showed a slight decrease from 61K to around 60K.
BIBO - Friends, Chat, Call showed a positive trajectory. Revenue rose from $80 in mid-January to around $900 by March's end. Downloads surged from 3.7K to over 18K, while active users grew significantly from 1.6K to 32K.
Amigo - Chat & Video Party had a varied quarter. Revenue peaked at $561 in February but declined to $27 by March. Downloads started strong at 26K but dwindled to just 59 by quarter's end. Active users initially increased, reaching over 42K in early March, before decreasing to 20K.
Dating and Chat - iHappy maintained a consistent pattern. Downloads rose from 7.5K to 11.5K by March, while active users increased from 67K to over 77K. Revenue remained low, with minor fluctuations, peaking at $31 in early March.
Finally, Dating and Chat - Only Spark saw declining trends. Downloads started at 15.5K, reducing to 4.3K by March. Active users showed slight fluctuations, stabilizing around 41K. Revenue was negligible after a brief high of $31 in January.
These insights are sourced from Sensor Tower, where more detailed analyses can be found.