AI Insights · Timothy · March 2025
Top 5 Apparel Apps on Android in Norway: Q1 2025
Explore the performance trends of the top 5 apparel apps in Norway on Android during Q1 2025, with insights on downloads and active users from Sensor Tower.
In the first quarter of 2025, the top apparel applications on the Android platform in Norway showed varied performance trends, as per data from Sensor Tower. Here's a closer look at the weekly download and active user metrics for these apps.
SHEIN-Shopping Online experienced significant growth in weekly downloads, starting at just over 1K in early January and reaching a peak of 3.7K by the end of March. Active users also increased, from approximately 21K at the start of the quarter to nearly 28K by the end.
Kappahl saw a consistent increase in downloads, with numbers rising from 278 in the first week to a high of 890 in early February. Active users fluctuated, starting at 3.9K and ending the quarter slightly lower at 3.5K, despite peaking at 4.4K in late March.
For Zalando – online fashion store, downloads were relatively stable, beginning at 550 and reaching a high of 897 in late March. Its active user base showed a positive trend, growing from 32K to over 46K by the end of the quarter.
Lindex maintained steady download numbers, with a noticeable increase from 251 to 795 in early March before a slight decline. Active users remained stable around the 2.9K mark throughout the quarter.
H&M experienced a varied download trend, peaking at 876 in mid-February, while active users decreased from 24K at the start to 21K by the end of March, despite a slight recovery in the final weeks.
These insights provide a snapshot of the dynamic performance of apparel apps in Norway, highlighting the shifts in user engagement and app popularity. For more detailed insights, visit Sensor Tower's platform.