AI Insights · Timothy · April 2025
Top 5 Apparel Apps on Android in Egypt: Q1 2025 Performance
Explore the performance trends of the top five apparel apps on Android in Egypt during Q1 2025, with insights from Sensor Tower.
During the first quarter of 2025, the top five apparel apps on the Android platform in Egypt displayed varied performance trends, according to data from Sensor Tower.
SHEIN-Shopping Online demonstrated a consistent increase in weekly downloads, peaking at approximately 49.3K in the final week of March. The app also saw a steady rise in weekly active users, reaching about 1.36M by the end of the quarter.
DeFacto - Clothing & Shopping experienced a decline in weekly downloads, starting at around 20.9K and dropping to 3.4K by the end of March. This trend was mirrored in its weekly active users, which decreased from 664.4K to 325.4K over the same period.
2segypt saw a downward trend in both downloads and active users, with downloads falling from 8.6K to 2.5K and active users decreasing from 7.8K to 4.2K throughout the quarter.
adidas: Shop Shoes & Clothing showed a notable increase in weekly downloads in March, reaching a peak of 9.1K. The active user base also grew significantly, climbing from 39.6K to 92.6K by the end of the quarter.
Town Team maintained a relatively stable download rate, with a slight increase towards the end of the quarter, peaking at 3K downloads. Weekly active users rose steadily, ending the quarter with about 30K.
For more detailed insights and analysis, visit Sensor Tower's website.