AI Insights · Timothy · April 2025
Top 5 Apparel Apps on Android in Colombia: Q1 2025
Explore the performance of top apparel apps in Colombia on Android, highlighting trends in downloads and active users for Q1 2025, based on Sensor Tower data.
In the first quarter of 2025, the top apparel applications on the Android platform in Colombia demonstrated varied performance in terms of downloads and active user engagement, as reported by Sensor Tower.
SHEIN-Shopping Online experienced significant activity with weekly downloads starting at 170K and peaking at 267K in early January. The app maintained a strong presence with active users rising from 5.2M to an impressive 6.9M by the end of March.
adidas: Shop Shoes & Clothing saw a moderate range of downloads, beginning at 3.9K and reaching 7.1K in March. Active users for adidas displayed a declining trend, starting at 310K and dropping to 242K by the quarter's close.
Zara showed consistent download numbers, starting the quarter at 4K and maintaining a steady pace throughout. Its active user base, however, declined from 35K to 21K, showing a gradual decrease over the months.
Fashion Nova: Trendy Shopping maintained lower download figures, starting at 1.1K and reaching a high of 2K in early January. The app's active users fluctuated slightly, beginning at 5.4K and stabilizing at approximately 5.4K by the end of the quarter.
BERSHKA: Fashion & trends experienced a varied download trend, starting at 2.8K and falling to 740 by the end of March. Active users reflected a similar pattern, initially at 5K, dipping to a low of 1.1K before ending the quarter at 2K.
These insights provide a glimpse into the evolving landscape of apparel apps in Colombia. For more detailed analysis and data, visit Sensor Tower.
