AI Insights · Timothy · April 2025
Top 5 Apparel Apps on Android in Switzerland: Q1 2025 Performance
Explore the download and active user trends of the top 5 apparel apps on Android in Switzerland during Q1 2025, based on Sensor Tower data.
In the first quarter of 2025, the performance of the top 5 apparel apps on the Android platform in Switzerland showed varied trends in weekly downloads and active users, as reported by Sensor Tower.
SHEIN-Shopping Online demonstrated consistent weekly downloads, starting at around 1.8K and peaking at 3.8K in early February. Active users fluctuated, beginning at approximately 149K and reaching a high of 188K mid-quarter before settling around 161K.
The C&A Fashion Online Shop saw its downloads increase from 1.1K to a peak of 2.5K in early February. Active user numbers began at roughly 30.8K, dipped to 27.5K mid-quarter, and then rose again to 35.5K by the end of March.
Zalando – online fashion store experienced relatively stable download numbers, ranging from 1.3K to 1.7K. Active users showed a notable rise from 287K to over 307K by the quarter's end, indicating a growing user base.
Chicorée had modest download numbers initially, but saw a significant spike to 4.6K in late March. Active users decreased from 17.3K at the start to a low of 11.9K, before rebounding to 14.8K by the quarter's end.
Finally, Zebra Fashion reported increasing downloads early in the quarter, peaking at 2.1K in February, followed by a decline towards the end of March.
For more insights into app performance metrics and trends, visit Sensor Tower's platform.
