Top 5 Utilities Apps in Bulgaria: Q4 2024 Performance

In the fourth quarter of 2024, the top utilities applications in Bulgaria showed varied performance trends across downloads, revenue, and active users, according to data from Sensor Tower.

NordVPN: VPN Fast & Secure experienced a notable increase in weekly downloads, reaching 1.1K by the end of December. The app's weekly revenue also saw fluctuations, peaking at approximately $1.2K in mid-November. Active users showed a steady climb, starting at 3.3K and ending the quarter at 3.6K.

Cleanup: Phone Storage Cleaner had a decline in downloads early in the quarter, but rebounded to 644 by late December. Revenue remained relatively stable, averaging around $500 to $600 weekly. Active users increased from 3.6K to 3.8K, showing consistent engagement.

VPN Lumos: Open & Connect USA saw a surge in downloads at the end of the quarter, reaching 1.2K. Revenue showed some variability, with a high of $622 in early October. The app maintained a solid active user base, peaking at 5.9K in late December.

Cleaner Guru: Clean Up Storage experienced a recovery in downloads towards the end of the quarter, with numbers climbing to 336. Revenue showed a downward trend, averaging around $300 to $400. The app's active users rose to 485 by the end of December.

Finally, ExpressVPN · Secure & Fast VPN had declining downloads throughout the quarter, settling at 287. Revenue peaked early at $728 in mid-November but decreased thereafter. Active users also saw a decline from 837 to 609.

These insights provide a snapshot of the utilities app market in Bulgaria, with more detailed analysis available from Sensor Tower.