AI Insights · Timothy · January 2025
Top 5 Shopping Apps in South Africa: Unified Platform Performance in Q4 2024
Explore the performance of the top shopping apps in South Africa on a unified platform during Q4 2024, with insights on downloads and active users from Sensor Tower.
In the fourth quarter of 2024, South Africa's top shopping apps experienced varied performance on a unified platform, with data insights provided by Sensor Tower.
Temu: Shop Like a Billionaire saw weekly downloads fluctuate, peaking at approximately 489K in mid-November before declining towards the end of the quarter. The app maintained a strong presence with weekly active users rising from around 4.9M to 6.9M.
SHEIN - Shopping Online had a steady decline in downloads, starting at about 104K and dropping to 49K by the end of December. The active user base also saw a slight decrease from 8.3M to 7M throughout the quarter.
Amazon Shopping experienced consistent weekly revenue of around $96 to $144. Downloads varied, with a peak in mid-November at 111K. Active users increased from 490K to 693K by the end of December.
bash™ showed a notable increase in downloads, reaching 73K in late November. Active users rose significantly from 1.3M to 2.2M, indicating growing engagement.
Finally, Takealot - Mobile Shopping App maintained steady download numbers, with a slight peak at 55K in late November. The app's active users remained strong, moving from 5.7M to 7.3M.
For more detailed insights and trends, visit Sensor Tower's platform.
