Top 5 Shopping Apps Performance in Poland Q4 2024

In the fourth quarter of 2024, the Polish market saw interesting trends among the top shopping applications on a unified platform. Here's a closer look at the performance of these apps, with data sourced from Sensor Tower.

Temu: Shop Like a Billionaire maintained a strong position in weekly downloads, starting the quarter with around 170K and experiencing a slight decrease, bottoming out at approximately 76K in mid-December before rebounding to over 105K by the end of the year. Active users for Temu showed a robust upward trend, climbing from 4.5M to over 5.5M, peaking in the final week of December.

Biedronka displayed a stable download pattern with a notable spike in early December, reaching nearly 109K. The active user base remained consistent, fluctuating slightly but ending strong at over 6.3M.

Lidl Plus experienced a peak in downloads in early December with approximately 87K, while active users surged to over 7.2M during the same period, indicating a strong engagement from its user base.

Media Expert saw a fluctuating download pattern with a significant increase in mid-December, reaching about 88K. Active users mirrored this trend, peaking at over 259K.

HOUSE - go for fashion! showed a steady increase in downloads early in the quarter, with a peak of about 66K in early November. Active users also grew steadily, reaching over 202K before slightly decreasing at the year's end.

These trends provide valuable insights into consumer behavior and engagement with shopping apps in Poland. For more detailed analytics and insights, visit Sensor Tower.